Gen-Z and Millennials’ lives have become intertwined with social media. On average, the two generations spend over two and a half hours on social media each day—using it as a primary source of news, entertainment, and communication with friends. What’s the catch? Users may only spend 10 seconds looking at a post before scrolling. This … Continued
This week, we’re giving away a free donor video! You can use this in your social media strategy or in your donor emails, and we will even customize it by adding your logo for no charge! This video is free for you to use but may not be edited. Fill out the form to receive … Continued
As we continue learning more about the various generations your pregnancy center markets to, we interviewed a variety of Millennials this week to learn how they feel about their generation, perceptions of their generation, how they respond to marketing tactics, and more. We were most struck by the contrast regarding how they view their generation … Continued
YouTube is extremely popular across all ages and communities. Key audiences, such as millennials and Gen Z, are using YouTube more than any other online platform. Advertising on YouTube is an accessible, low risk way for centers to explore video advertising and engage the large viewership that YouTube has to offer. If your center is … Continued
High School and college students are crucial audiences to engage. While these students might not be in your target demographic or need your services now, as they age they may become future clients. It is important to speak with them now so that they can start building a relationship with your center. As they get … Continued
You have big dreams for your center, big hopes for your clients and big needs for funding. You know that the key to successful fundraising is taking every opportunity to personally connect with your donors to make this all possible. But you are so busy on any given day as you support staff and volunteers, … Continued