The Ultimate End-of-Year Marketing Plan

Your end-of-year marketing and fundraising efforts can make a significant difference for next year’s budget. That’s why an effective marketing plan is so critical. You want to ensure you are doing all you can and making the most of every opportunity to raise funds. This ultimate end-of-year marketing plan corresponds with our end-of-year package, but … Continued

Beyond the Basics: All the Platforms

Grow your pregnancy resource center’s reach beyond the basics by using popular platforms like Spotify, Pinterest, and more. Take your advertising to the next level with our free guide, “Beyond the Basics: All the Platforms.” You’ll discover new types of online marketing and learn how each platform can impact your mission positively. Download the free … Continued

Intergenerational Communication Tips

Intergenerational Communication Tips

Pregnancy centers have two primary target audiences: donors and clients. While clients can feature Millennials, Gen Z, and now Gen Alpha, donors can feature a range of generations from Gen Z to Traditionalists (age 78 and up). How can you effectively communicate with each generation? What events shaped each generation, and how can you reach … Continued

Quick Guide to Google Grant

What would you do if you had up to $10,000 more in paid search spending each month? It would change your advertising budget significantly, right? This week, we’re shining a light on Google Ad Grants and answering frequently asked questions on this beneficial program. What are Google Ad Grants? How can they benefit your pregnancy … Continued

Guide to Google Reviews

Google reviews… they can be either your best asset or your worst nightmare depending on how you manage them. In our free marketing guide, we will provide best practices for identifying and responding to Google reviews, while remaining HIPAA compliant. Download this guide for help with your Google reviews today!

How to Respond to Fake Google Reviews

How to Respond to Fake Google Reviews

With the full spectrum of opinions and views, the internet can feel like the Wild West. While it’s a blessing because your centers use it to reach and communicate with women and donors, it poses its fair share of challenges. The heated rhetoric over the past months certainly fueled an influx of negative and fake … Continued

Your Guide to Navigate Abortion Tourism

Your Guide to Navigate Abortion Tourism

Whether you live in a state that bans abortion or still allows it, you need to have a plan in place to navigate abortion tourism. Women are likely either coming to your state to get abortions or leaving your state to get them, so you need executable strategies to reach them with life-affirming resources. In … Continued

Marketing Shifts for Post-Roe America

Marketing Shifts for Post-Roe America

The Supreme Court overturned Roe v. Wade, and now states will decide how to allow or restrict abortion in their state. How should your pregnancy center respond? In this FREE guide, we offer marketing tips and best practices for pregnancy centers in states where abortion is now banned, where abortion is somewhat restricted, and where … Continued

Center Collaboration: Working Together to Save More Lives

Center Collaboration: Working Together to Save More Lives

There are over 3,000 pregnancy center locations across the United States, each working to serve women and save lives. Outnumbering abortion clinics, pregnancy centers are well-equipped to support women no matter the legal changes in our nation. Even with this massive number, it raises the question: Are pregnancy centers working together? Collaboration is an excellent … Continued

Leadership: How to Help Your Board Capture the Vision

Leadership: How to Help Your Board Capture the Vision

Is your board on board with the vision of your ministry? Are they helping to cast that vision? Download our FREE guide for insights into presenting strategy to your board and casting the vision for the future. And, we offer encouragement when the board doesn’t respond how you were hoping they would. It is our … Continued

Seven Resources for Pregnancy Centers

Seven Resources for Pregnancy Centers

Propel your mission forward with our new free guide! We share seven top resources for pregnancy centers that will make a difference. They will help you stay informed, elevate your skills, and reach more women and donors. Check out this list of our favorites, and think about ways you can continue to improve and refine … Continued

Gen Z – Here’s what you need to know

Your client demographics change over time. Pregnancy centers who have been serving women for decades can attest to this fact. Clients used to look, dress, and communicate very differently than they do today. To effectively market to the next generation, we must meet them where they are and provide content that resonates with them. This … Continued