Is it working? Measuring Google Ad success to reach more clients

Reaching abortion-minded women remains a top priority for pregnancy centers all over the country, and one of the best and most effective ways to reach them is with Google Ads. If centers can successfully intercept their target’s traffic during their search for solutions, they can help save more lives and deliver even more hope to women in their communities.

So how do you know if your Google Ads are really living up to their potential? Check out our FREE guide on how to measure success. We will demystify many of the terms and metrics you need to know when evaluating your campaigns to improve your ads and reach even more abortion-minded women.